DEDICATED TO SUPPORTING ORGANIZATIONS MAKING A
DIFFERENCE TO THE WELL-BEING OF WOMEN AND,
ULTIMATELY, SOCIETY AS A WHOLE.

MISSION

To provide strong, clear, effective and creative PR services to organizations championing women and girls in the business, science, government, education and not-for-profit sectors.

VISION

Impactful communication of the social changes important to the well-being of women and girls, and ultimately, everyone – one campaign at a time.

FemWorks practice clients represent
organizations who are at least one of
the following:

  • Women led
  • Support issues important to the advancement of women or women’s health
  • Have demonstrated a vision for creating a more equitable workplace and society for women and girls

FEMWORKS PRACTICE GROUP LEADERSHIP

Supporting Brown & Cohen’s FemWorks practice are public relations professionals, social and digital media experts and stakeholder advocates under the leadership of:

WENDY KAUFFMAN

WENDY KAUFFMAN

VICE PRESIDENT,
REPUTATION MANAGEMENT,
FEMWORKS PRACTICE
GROUP FOUNDER

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WENDY KAUFFMAN

WENDY KAUFFMAN

VICE PRESIDENT,
REPUTATION MANAGEMENT,
FEMWORKS PRACTICE
GROUP FOUNDER

Wendy has led notable PR campaigns covering topics of violence against women, human trafficking of women and girls, women's health and women entrepreneurship. She is a strong believer in, and vocal supporter of, feminist pedagogy in teaching and learning and the proud mother of two fiercely strong girls.

Kimberly Cohen

Kimberly Cohen

CHIEF EXECUTIVE OFFICER

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Kimberly Cohen

Kimberly Cohen

CHIEF EXECUTIVE OFFICER

Kimberly has served clients in the finance, health care, education, consumer products and not-for-profit sectors for 25 years with the goal of driving profile and revenue. She has focused her volunteerism on organizations such as Big Sisters of Toronto and the Women’s Division of Israel Bonds. She is proud to be within the 4% of female CEOs in Canada, and looks forward to a time when this number better reflects the population.

HOWARD BROWN

HOWARD BROWN

PRESIDENT

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HOWARD BROWN

HOWARD BROWN

PRESIDENT

A journalist by training, Howard founded Brown & Cohen as one of Canada’s first PR firms that also conduct government relations campaigns. He is a long-time champion of gender equality in business and society at large. A tireless advocate for women seeking public office, he has been recognized nationally for helping launch the political careers of dozens of women leaders at all levels of government.

STEPHANIE GOMES

STEPHANIE GOMES

ACCOUNT COORDINATOR

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STEPHANIE GOMES

STEPHANIE GOMES

ACCOUNT COORDINATOR

Stephanie supports the PR and government relations practices at Brown & Cohen. Stephanie is passionate about women’s political global involvement. She was the outreach coordinator for Women in International Security Canada and remains a current member of the group. She was also a junior research fellow for the NATO Association of Canada during which time she researched barriers faced by women in international combat. Her undergraduate thesis was on women’s involvement in UN peacekeeping missions.

MARIE-ANNICK BOIVERT

MARIE-ANNICK BOIVERT

FRENCH MEDIA
RELATIONS LEAD

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MARIE-ANNICK BOIVERT

MARIE-ANNICK BOIVERT

FRENCH MEDIA
RELATIONS LEAD

Marie-Annick is a media relations and social media expert with a passion for supporting women-led businesses and entrepreneurs. Notable campaigns include Concessionnaire Mercedes Benz Laval and the Madame l’Ovary start up. Marie-Annick services the French-speaking Canadian market out of Quebec.

BHARATH ARVIND

BHARATH ARVIND

ACCOUNT DIRECTOR

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BHARATH ARVIND

BHARATH ARVIND

ACCOUNT DIRECTOR

Having lived on three continents, Bharath is passionate about socio-cultural issues and the injustices that minorities face around the globe. He is a PR and digital marketing expert who has worked with both Fortune 500 companies and successful startups. Bharath is one of the contributors to the 2019 Trends Report – Marketing in a Woke World published by CP Digital.

THE FEMWORKS DIFFERENCE

SHARED PASSION

Work with people who share your passion and personally feel the need for the results you want to achieve.

NETWORK BUILDING

Build your network with value-added introductions to Brown & Cohen’s large list of contacts of like-minded entrepreneurs, advocates and industry experts who understand the value of collaboration and cross-disciplinary support.

UNIQUE CAMPAIGN TESTING SYSTEM

Test your messages and ideas on the FemWorks Collective. Most organizations need to get their message right on the first shot. Brown & Cohen’s FemWorks Collective is a group of individuals of diverse backgrounds available for feedback and commentary on the issues important to FemWorks practice clients. Save money and time on focus groups and market research with access to the opinions, ideas and responses of people who represent your target market and share your vision of social change.

THE FEMWORKS COLLECTIVE

The FemWorks Collective is an advisory group who have agreed to be accessible to Brown & Cohen to test our clients’ campaign language, imagery and more. They provide confidential quick feedback on whether messages and ideas resonate and come across as authentic and engaging. They also offer early confidence, or important warnings, to organizations that must be efficient with their funds and time.

The FemWorks Collective is comprised of:

  • Entrepreneurs, professionals and leaders who have shattered glass ceilings as part of the female workforce
  • Mothers who work inside and outside the home
  • Representatives of Baby Boomers, X, Y and Z generations
  • People of any gender that seek to establish equal opportunities for women and girls
FOR MORE INFORMATION ABOUT BROWN & COHEN’S
FEMWORKS PRACTICE DIVISION
PLEASE DOWNLOAD OUR SERVICE DECK
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