BROWN & COHEN SOLUTION
- Launched Facebook and Twitter programs with daily content to engage customers.
- Oversaw the development of a new website.
- Launched a cab ordering App for consumers and corporate accounts.
- Social listening and online issues management to turn negative experiences into opportunities for new business.
• A stronger online presence better positioned to compete in ride sharing landscape.
• What started as a customer engagement program quickly turned into the company’s most effective rapid-response service to people who may have had a bad experience.
• More loyal customers demonstrated by positive tweets/posts about their experience and thanking the company for its responsiveness.