Media Relations

With 25 branches located in 23 communities, Northern Credit Union is the 37^th largest Credit Union in Canada and the 10^th largest Credit Union in Ontario. It offers a full range of personal and business banking products and services, with branches predominantly located in Northern and Northeastern Ontario – spanning a geographic area of approximately 1400 kilometers, from Thunder Bay to Arnprior.  The Credit Union was looking to spread the message of its excellent service offering and unique understanding of northern Ontarians, as one of the only institutions with a head office and leadership that operate out of the areas in which they serve. 

The Innovolve Group, a consulting firm that helps companies integrate sustainability into operations, wanted to increase awareness of its work in the burgeoning water industry and increase its profile amongst business and government leaders in Canada.

EnviroTower is the most technically advanced system for cooling tower water treatment. The company wanted to raise its profile to help drive sales.

The Canadian Institute of Chartered Business Valuators wanted to raise awareness of the business valuation industry as well as the increasing importance of its Chartered Business Valuator (CBV) designation.

Deloitte Private Company Services wanted to raise its public profile and presence in mainstream and trade media.

This fast-growing tour operator specializing in vacation packages to the Caribbean wanted to build their public profile through mainstream media and maintain a dominant presence in travel trade publications.

Canada's leading retailer of skateboards and related apparel and accessories was experiencing substantial growth.

Sir Corp Restaurants wanted to increase awareness and grow business in several of its leading restaurant chains.

This provider of electronic health record technology for the long-term care market revolutionized the way the nursing homes communicate internally and with stakeholders regarding its medical health and financial records.

This leading international manufacturer and distributor of security technology solutions for the residential and commercial market wanted to increase sales of existing product lines and introduce new ones.

TRCA is run by a board of city councillors from the City of Toronto as well as the regions of Durham and York. TRCA owns more than 40,000 acres of land in the Toronto region, employs more than 400 full-time employees and coordinates more than 3,000 volunteers each year.

This company and industry was being severely criticized by the government, media and consumers for plans that were perceived as inflexible and expensive.

This company wanted to increase public understanding of equity trading and raise its profile in order to recruit day traders.

This publicly-owned medical device company wanted to augment sales but was unable to advertise due to strict regulations.